> ## Documentation Index
> Fetch the complete documentation index at: https://docs.closerx.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Tags Explanation

> Learn how AI tags work and how to use them in GHL.

## Tags Explanation – Video by Bill Ross

Watch **Bill Ross** explain how AI tags power automations.

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### Key Takeaways

* `ai-called` → Trigger SMS
* `appt-booked` → Move to “Closed-Won”
* `objection` → Assign to closer
